3. Select the audience for your ads.
There are three types of targeting available for audience search:
You can also serve ads based on individual user income and family income - this can be customized using interest targeting.
One or several targeting types are available for selection. Within the same targeting, the values will work according to the principle of combining - "OR". For example, by marking in the targeting the interests "Health" and "Beauty and personal care", ads will be shown to those who are either interested in medical topics, or are planning to purchase decorative and care cosmetics.
Selected values between different targetings work on the "AND" principle. For example, if you select "Men" for your Gender targeting and "20-25" for Age, you will serve ads to men between the ages of 20 and 25.